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TAO Podcast - Multimedia for Business

August 12, 2006

This episode contains the opening segment from last week’s radio show. We discuss the rise of multimedia and the various ways businesses can use audio and video as a marketing tool, for after sales support, and to create information products for sale.

Visit www.TheAnywhereOffice.com and click archives to listen to the complete show. While you are there be sure to visit our blog and post comments and feedback as well.

TAO Podcast Theme Music - Begin by Andy Simon

 
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Written by Phil Montero · Filed Under Audio, Internet Marketing, Multimedia, Podcast | Leave a Comment 

The Online Video Explosion

August 10, 2006

During our last show we were talking about the recent explosion of online video. I found a few blog posts that discussed this topic. Smart Mobs had a short article entitled “Watching Online Video” where they discussed who is watching online video. They go on to say:

“Julie Supan,senior director of marketing for YouTube,said the site now serves up 35 million videos per day,and users upload 35,000 videos per day,with 100 million page views per day. These are massive numbers for a site that’s not even a year old yet”.Which prompts this question posed by unmediated.org, if Youtube.com now gets more traffic than the BBC.Which is mainstream media?

Another story I found from Wired called “A Guide to the Online Video Explosion” asks what do people want to watch? They noted that:

” . . .the networks are racing one another to get their broadcast programs online, while also creating Web-only content.

But don’t let them fool you. What’s happening here isn’t just TV online. Gone are the rigid 30- and 60-minute blocks; now the clip is it - be it 30 seconds or eight minutes, we’re watching only the money shots. Gone is top-down broadcasting; instead, the network has been, well, networked, with thousands of creators and places to watch, from single-serving sites like Rockboom to slick aggregators like iTunes and blinkx. And gone, too, is the at-this-time, at-this-channel programming; now we’re not only time-shifting with DVRs, we’re space-shifting as well, watching stuff on our laptops, iPods, and cell phones - even loading it back onto our TVs.”

What are your thoughts on this recent trend? Post a comment to this post and let us know!

Written by Phil Montero · Filed Under Entertainment, Multimedia | 1 Comment 

Show #5: Beyond Text – The rise of multimedia on the web

August 10, 2006

This week we took a look at different ways multimedia can be used for entertainment and for marketing your business. Thanks to Israel Hyman for joining us as our guests on the show.

If you missed the show you can listen in below or download the MP3 file.

Show # 5: Beyond Text - The rise of multimedia on the web

With more people accessing the internet on a hi-speed connection websites featuring audio, video, and other multimedia content have begun to gain popularity. Phil & Jason discuss some of the uses and applications for multimedia. They will be joined by guest Israel Hyman, founder of the Glimpster Video Podcast Network and creator of the popular Izzy Video Podcast.

Here’s what we covered:

  • The Rise and Uses of Multimedia: We looked at how multimedia on the web has developed over time and its different uses.
  • Product/Service Spotlight: Audio Generator and Instant Video Generator are easy affordable ways to put audio and video on your site. Visit our DIY page for more information about these services and other internet marketing tools we recommend for small businesses.
  • Tech Talk: More people are watching home made video online. Here are some sites where you can check out this latest video explosion and post your own videos.
  • Our Guest: Israel Hyman, Founder of the Glimpster Video Podcast Network and Host of the very popular Izzy Video podcast.
  • Other Resources (including some of our favorite online entertainment sites):

To listen to the show you can use the flash player below or download the MP3 file. Use the PLAY IN POPUP link below if you want to use our flash player and roam the web while listening.

 
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Written by Phil Montero · Filed Under Audio, Internet Marketing, Multimedia, Video | 1 Comment